$SWHI - Executive Summary

Everybody's Phone Company© offers local telephone service on a prepaid basis. Specifically, local services include a "bare bones" product providing unlimited local dial tone and 911 emergency access with the option of several customer calling features, for an additional fee, including Call Waiting, Caller ID, Call Forwarding and Speed Dialing. These features may be purchased individually or in a package at reduced rates.

            EVERYBODY’S PHONE COMPANY is a Development Stage Company that purchases phone services from the incumbent local exchange carrier at deep discounts and resell the service on a prepaid basis at a premium, allowing attractive profit margins. The markets are households without phone service due to lack of credit history or a poor credit history, and/or the inability to pay a deposit.

             EVERYBODY’S PHONE COMPANY is a flat rate service provider presently focused on marketing in the Houston Texas metropolitan area. EVERYBODY’S PHONE COMPANY is not a measured service provider, which is when service is provided on a "per call" or "minute basis".

             Economics - The prepaid telephone service reseller business has attractive margins, minimal capital expense and minimal bad debt. EVERYBODY’S PHONE COMPANY acquires heavily discounted telephone service from the incumbent local exchange carriers, such as AT&T, Verizon, Sprint and Qwest and charges premium rates yielding above average profit margins. THE COMPANIES customers must pay prior to receiving service, thereby mitigating bad debts.

             Regulatory Approvals - EVERYBODY’S PHONE COMPANY possesses regulatory approval to sell and provide local phone service in Texas [Service Provider Certificate of Operating Authority (SPCOA) No. 60785]. EVERYBODY’S PHONE COMPANY has executed reseller agreements with AT&T and Verizon.

Additional Information EVERYBODY’S PHONE COMPANY now offers one federally-funded program, the Lifeline Assistance (“Lifeline”), to its customers who qualify. Lifeline is part of the Universal Service Fund (USF), which will distribute more than $8 Billion in 2015 toward helping qualified low income consumers pay for basic telephone service through discounts and subsidies.

Financial Summary and Projections: Based on fiscal years ending in December of the year shown as follows:

($ Million)	FY 2014	FY 2015 est.	FY 2016 est.
Sales	$44,048	$ 75,000	$750,000
Net Income EBTIDA	-225,064	-$255,496	$70,000

Public Profile of SW Innovative Holdings, Inc. d. b. a. EVERBODY'S PHONE COMPANY (SWHI)

Authorized shares:	10,000,000,000	Recent price per share:	$ .0001
Outstanding shares:	1,377,435,528	Exchange:	Pink Sheets
Est. free-trading shares:	600,016,108	Earnings Per Share	<$000>

SW Innovative Holdings, Inc. common stock trades on the "Pink Sheets @ SWHI."  SW Innovative Holdings, Inc. d. b. a. Everybody’s Phone Company is actively seeking to increase public awareness of an undervalued opportunity.

The foregoing press announcement contains forward-looking statements that can be identified by such terminology such as "believes," "expects," "potential," "plans," "suggests," "may," "should," "could," "intends," or similar expressions. Such forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause the actual results to be materially different from any future results, performance or achievements expressed or implied by such statements. In particular, management's expectations could be affected by, among other things, uncertainties relating to our success in completing acquisitions, financing our operations, entering into strategic partnerships, engaging management and other matters disclosed by us in our public filings from time to time. Forward-looking statements speak only as to the date they are made. SW Innovative Holdings, Inc. d. b. a. Everybody’s Phone Company does not undertake to update forward-looking statements to reflect circumstances or events that occur after the date the forward-looking statements are made.